Our Wish

My Muse is a socially-minded children's company that designs, manufactures, and distributes customizable 18-inch multicultural dolls. Our company invests this "girl powered" revenue in a portfolio of social impact organizations dedicated to advancing the agenda and maximizing the potential within girls around the world.

Our ultimate wish is: For every girl to see her beauty. For every girl to seize her dream.™

As such, My Muse exists to:

  • Inspire Pride: We create high-quality products that heighten esteem in personal beauty while celebrating the diversity and varying representations of beauty worldwide
  • Ignite Choice: We develop childhood personas and promote real women and girls to exemplify and normalize high achievement in academic and professional aspirations.
  • Institute Change: We support financially transformational organizations and projects which align with our vision of empowered girls worldwide.